definitely over.
Even interest in skinny jeans may be
waning, if six billion fashion-related
queries by Google users are any indication
of this year’s most popular trends.
Instead, consumers are Googling tulle skirts,
midi skirts, palazzo pants and jogger pants,
according to the company, which plans to
start issuing fashion trend reports based on
user searches twice a year. The new trend
aggregations are part of the company’s bid
to become a bigger player in e-commerce
and fashion beyond its product search
engine or advertising platform.
Google’s foray into the fashion world is part
of a scramble to define, inform and tap into
how people search online for everything
they can buy, be it clothes or jewelry,
groceries or furniture.
Culled from new York times
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